Sure you can be successful doing this, but do you wanna?
I snapped this pic in this blog at the baggage claim at the Myrtle Beach airport last weekend. It was my first trip to Myrtle Beach (and maybe my last – thanks to that reprehensible airline known as Spirit – but that’s for another blog), so I was delightfully surprised to see a lot of live entertainment.
But I was a bit dismayed by the type of entertainment.
Cuz let’s face it . . . Jersey Nights is just a show that is piggybacking off the success of Jersey Boys. They even threw Jersey in the title to make sure their customers knew that they were just like “the real thing!”
This kind of copy-cat style of producing can be quite successful. Lots of careers and companies have been made by ripping off paying homage to brands with a similar product.
But it’s just a little icky, wouldn’t you say? It makes it all about the money. And listen, if you’re in the theater because of the money, you should get out now because there are a lot of other professions in the world where you can make a lot more money with a lot less risk.
So when you’re thinking about something to produce or write, get out there and create something new. I know first hand that whenever I’ve tried to do a project just because “I can make a lot of money,” the show has always bombed, or never even gotten off the ground.
Instead, you and I should always be striving to create something new. Sure, it’s not as safe as the ol’ piggy back, but there’s actually more financial and artistic reward in the original approach.
Your goal shouldn’t be to copy someone else. It should be to get copied.
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Ken created one of the first Broadway podcasts, recording over 250 episodes over 7 years. It features interviews with A-listers in the theater about how they “made it”, including 2 Pulitzer Prize Winners, 7 Academy Award Winners and 76 Tony Award winners. Notable guests include Pasek & Paul, Kenny Leon, Lynn Ahrens and more.