What the Bridgerton Musical on TikTok means for the future of Musical Theater Writers.
Once can be a fluke.
Twice? Well, some might not call it a trend just yet.
But I would.
See, I have this super complicated algorithm I use to determine when something has crossed over.
It’s when three people OUTSIDE our industry email me to talk about it.
Ok, not so complicated. But it definitely works.
It happened with Spider-man, Hamilton, and most recently, Ratatouille.
And now, the emails have come pouring in, from people I haven’t spoken to in years, about Bridgerton The Musical.
Let me catch you up.
1. Bridgerton debuts on Netflix.
3. It blows up. Attracts millions of views, and inspires choreography, costumes, and more. (Oh and Netflix even gives it a thumbs up (when ten years ago they would have served it a cease and desist).
4. People start emailing me.
It means that TikTok is the new place for musical theater writers to be discovered. Period.
Pasek and Paul had YouTube, and it was crucial to their success, as they talked about here.
Jason Robert Brown had piano bars like eighty-eights, where I first saw Songs for a New World.
And now, everyone who dreams about writing for the theater . . . you have TikTok.
And, apparently, you have free rein to write whatever the @#$% you want. Rights be damned (for now, anyway).
So many writers come to me saying, “I want to do a musical version of (INSERT TITLE OF SUPER VALUABLE INTELLECTUAL PROPERTY HERE) if only the creators could hear what I wrote!”
Now, they just may get a chance. And it just may cause them to give YOU a chance.
See, what’s happening now for musical theater has been happening for YEARS in other types of writing.
It’s called Fan Fiction. Fans have been writing alternate versions of famous stories from Harry Potter to Twilight and yeah, even Phantom of the Opera, Dear Evan Hansen, and more.
And this is where writers have been improving their chops, and even getting discovered (Remember 50 Shades of Grey? Born out of FanFic).
And the Bridgerton writers have now arrived on the scene, thanks to the musical version of FanFic.
And it just may be how you arrive as well.
So if you’re a writer . . . this week, write a 60-second clip of a musical inspired by ANYTHING and upload it to TikTok.
You just never know what’s going to happen. And if it doesn’t get discovered, well, the exercise of writing that song would be the same type of exercise you would get if you were in a Masters program for writing musical . . . without costing you $40,000 a year.
(I’m struggling for a name for the musical version of FanFic. You got one?)
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Every week, I give emerging writers a tip of the week on how they can improve their odds of getting seen by Producers. It’s free with this.
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Ken created one of the first Broadway podcasts, recording over 250 episodes over 7 years. It features interviews with A-listers in the theater about how they “made it”, including 2 Pulitzer Prize Winners, 7 Academy Award Winners and 76 Tony Award winners. Notable guests include Pasek & Paul, Kenny Leon, Lynn Ahrens and more.