I can hear the groans from my staff already . . . “Another baseball analogy?”

Yep, another baseball analogy.

Obviously I have some unresolved issues with my all-too-short baseball career, and I’m taking it out on all of you.  Like Roger Clemens, all that I can say is that I’m sorry.

And, like Roger Clemens, I’m really not sorry.

Ok then . . . This Tuesday I’ve been asked to do some batting practice for some up and coming pitchers at the TRU “Art of the Pitch” seminar.

Both myself and Cheryl Wiesenfeld will be stepping up to the plate and letting some of the mentees in the TRU Producer Mentorship program show us their stuff.  They’ll be throwin’ whatever projects they are working on at us and Cheryl and I will give them some tips.

Want to come and watch?  I asked TRU for some passes for my peeps and they agreed.  So, email me and I’ll set you up.  The passes are very limited.  Here’s the skinny:

Tuesday, 9/23 at 7:30 PM
Roy Arias Theater
300 West 43rd St.  5th Floor

Perfecting your pitch is not as important in theater as it is for the movie industry, as not many people buy product in our biz without seeing at least a script first.  And in our business, we don’t need a studio to get our project off the ground.

But learning to summarize your show in a succint way also helps you sell your show to everyday people (your audience) as well as to potential partners.  It makes you focus on the three most important questions that you have to answer before getting a commercial theater project off the ground:

• What is your show about?
• Why are people going to want to see it?
• Why are they going to want to recommend it to their friends before they recommend other shows?

Answer these, and you’ve got yourself a 100 mile-an-hour fastball.

Where the baseball analogy goes bust?  When throwing this kind of pitch, you want the guy to get a hit.

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I deliberately posted this photo and not a photo of Roger Clemens in order to wean myself off the baseball analogies. I’m trying.  E-Hold my hand and I’ll get through it.