Listen. I want you to forget every inspirational word you’ve ever read about how to achieve the success you want.

That’s right, no Secret, no Tony Robbins, no “successory” poster you buy at Spencer’s Gifts.

Forget words.

And think science.

It is scientifically proven that the way to improve at any task is to perform that task, get immediate feedback on that task, and then to repeat that task. (“Lather, rinse, repeat,” get it?)

Why this works has a lot to do with this gooey stuff in your brain called myelin. And when you repeat something, are told what to do to make it better next time, and then try again, you build more myelin around the nerve endings associated with that task. Simply put, the more myelin, the better you get.

I learned about myelin from my very first golf teacher, who taught me the importance of not just taking 100 swings at the driving range, but taking ONE swing, then getting feedback, making a change and then taking the next swing. (Cue the myelin build up.) And, I can tell you that I’m a much better golfer than I was when I started thanks to that junk growing in my brain.

The great thing about this science is that it works for everything . . . including writing.

Write, get feedback, write again.

It’s super hard to do this on your own (kind of like me learning how to play golf without my coach), which is why we’re bringing back “Shape Up,” our six-week, myelin-building writer’s workshop taught by my very own Director of Creative Development, Eric Webb!

During each week of the workshop, you’ll get the opportunity to present work to the group, get feedback on it, then go away and rewrite it, or write something else to present for the following week. Lather, rinse, repeat . . . get better, get better, get better. It’s a simple scientifically proven process to make you a better writer in just six weeks. Guaranteed.

Just look at what one of our last participants had to say!