Why you should care about a $20 Ticket Buyer?
A lot of Producers out there don’t pay attention to the student/fan/etc. who can only pay $20/ticket.
They’d much rather focus their efforts on getting that $120 ticket buyer.
Who can blame them? The $120 ticket buyer is the high octane in the Broadway engine.
But don’t forget about that $20 buyer.
Because the right $20 ticket-buyer will easily see your show 6 times and tell 6 times as many people how great it is.
And 6 x $20 equals . . . now where’s my multiplication table when I need it.
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Only 10 days until . . .
THE FIRST-EVER PRODUCER’S PERSPECTIVE SOCIAL
Friday, December 12th @ 6:30 PM
The Time Out Lounge at New World Stages
340 West 50th St. (between 8th and 9th Avenues)
Free Drink, Munchies and $25 tickets to the New World Show of Your Choice (subject to avail.)
RSVP by commenting (Name – 1st Show You Ever Saw)
Any questions? Email me.
See you there!

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Ken created one of the first Broadway podcasts, recording over 250 episodes over 7 years. It features interviews with A-listers in the theater about how they “made it”, including 2 Pulitzer Prize Winners, 7 Academy Award Winners and 76 Tony Award winners. Notable guests include Pasek & Paul, Kenny Leon, Lynn Ahrens and more.